Sunday, August 22, 2010

Need serious advice about a new concept in business…?

I live in India and I am working for a company which provides online tuitions to students of USA.





Company is planning to start Online Teaching of Indian dishes/recipes. In this new concept, people will book sessions in advance. Best of the Chefs will teach them practically by using Skype and Web Camera (Audio+Video).





I want your opinion. Do you think people will pay to learn Indian Dishes? During my trips in various countries I have noticed that so many people love Indian Food (curries etc.) but will they like to pay to learn it?





Serious replies please…….

Need serious advice about a new concept in business…?
In the USA we have a LOT of cooking shows for free. In addition, there is the Food Network, which is cooking shows 24 hours a day.





Since so much is available for free, I think it would be difficult to find enough people willing to pay that would make it worth your time.
Reply:i dont think so but who knows,you can but try
Reply:Most people will find skype and webcam hard to set up in their kitchen and a barrier to learning how to cook a dish.
Reply:Indian food is very popular in So. California. I think people would like to learn how to cook the dishes. My feeling/opinion - people would rather have hands-on training, rather than video lessons. Perhaps you could market/sell Indian cooking lessons for the computer, i.e. software program? I wish you success.
Reply:I am sorry but probably no.
Reply:honestly.....i LOVE to cook, sometimes gourmet. i cannot picture myself paying to watch a video cooking lesson. anyone that is an avid cook would not pay to go to cooking class as hey already know what they need to know about cooking and the "dishes" could be searched for on the Internet for free. I don't see the video aspect of your concept taking off as a fresh and customer catching idea. that and the fact that Indian food is mildly popular in restaurants and hasn't really caught on in the "cooking world"
Reply:I probably wouldn't pay for a class because there is so much good info available free on the web. Sorry! Interesting theory though.


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