Sunday, August 22, 2010

Need serious advice about a new concept in business…?

I live in India and I am working for a company which provides online tuitions to students of USA.





Company is planning to start Online Teaching of Indian dishes/recipes. In this new concept, people will book sessions in advance. Best of the Chefs will teach them practically by using Skype and Web Camera (Audio+Video).





I want your opinion. Do you think people will pay to learn Indian Dishes? During my trips in various countries I have noticed that so many people love Indian Food (curries etc.) but will they like to pay to learn it?





Serious replies please…….

Need serious advice about a new concept in business…?
not to burst your bubble but between pbs and the food network and local programing why would someone pay to get what they get basically for free.......
Reply:Seriously, No. The reason for my opinion is that the American people, which I am one, have a diverse taste, we like to have something different all the time, there are so many cultures here that give us the opportunity to try those different tastes. To pay to be taught one cultures dishes, I don't think so, not when if we get the craving, we can go pick-up a cook book. Good Luck
Reply:Yes. Yes they will pay - but not too much. If you market to culinary students and special interest groups (like Indian culture social groups, belly dancing clubs,etc.) it really could work. I wouldn't go above $19.99 a class, though. Or maybe you'd have a curriculum with 15 classes all in a package price or something. You want this to be a fun thing for a group to do - or a lesson supply for culinary teachers and Indian restaurant chefs you could technically charge more for professional people who will make money with the dish. Or maybe charge a membership fee and all lessons are $5 a class after that...





Just some ideas

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